The Flannel partnered with the Washington Mystics to create a captivating in-arena package for the 2022 season, which included crowd prompts, headshots, logo loops and an editors toolkit for social media.

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The season brand guide relied heavily on a torn-paper look and various hand-drawn symbols and “doodles” related to the team and the District of Columbia. Bringing these elements to life through animation created a unique and organic style reminiscent of stop-motion.